ARTICLE 2: Network Marketing Training

Which came first the chicken or the egg? This is a tough question, yet this is what we face today in network marketing.

Realistically speaking where else can you start a business with the hope and dreams of making a six figure income yet think that you can do it with no training?

This is what we are led to believe when we start our businesses. Some of the responses I’ve received, “my company provides training”, yes but is it effective?

Many companies provide training, a generic; this is what we think you need type of training. While they do a great job of teaching you about your products and services, they are woefully inadequate in teaching you about marketing.

Keep this in mind, you are the CEO of your company, it is your business. There are so many things you must become skilled at or you will fail. Every time I see an ad “all you need is a computer” I cringe. So many in this industry today have never used their computer for anything more then just checking their email or playing games.

Most companies if not all companies teach you to approach your friends and family. They teach this because; they know full well it requires no skill. I know I’ve been there and I’m sure you have too with a list of 200 names.

These are just a few of the skills you will need in prospecting and sales;

Approach / Involvement
Overcoming Objections
Ability to close the sale
Qualifying
Prospecting / Cold Calls
Presentations
Time Management
Telephone Technique
Computer Skills;

This is one area where most people fail. It is the one area I spend most of my time teaching people just how to use their computer in their business. A computer can be a very effective and powerful tool if used properly. I am not talking about sending out thousands of emails from it. This is the surest way to get into hot water.

If you are using a web based email system stop now. Email marketing is tough today; I cannot even get my bills that are sent online to my inbox. They end up in the bulk mail folder. This could be because someone or a number of people click by accident on the junk mail link. If you want to be a professional, you need a unique email address that is your own.

With so many different courses and people offering you training information how do you choose anyone of them? Learn from them all, the real key to success is in not believing anyone source.

Aside from the prospecting skills, you will need skills in how to market both online and offline. This is where LeadersClub can assist you in doing it the right way, without breaking the bank.

The key is you’re in business and you are the whole business. Some will say to outsource and yes this is an option, but how will you know if the job is getting done properly with out some education on the subject at hand. Do you have more money then time?

Robert Kiyosaki called network marketing “The Business School” for a reason. So if you are not ready to roll up your sleeves and learn everything you need to be successful even if it costs you then maybe this really is not for you!

Having worked with so many people, the one driving force that led them to success was, “The day they decided they where going to be successful”! The day they finally decided, they would do whatever it takes to get there.

Article adapted from http://www.network-marketing-works.com

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